Tag Archives: Brand

birdcage August 27

Semiotics of the Birdcage

A semiotic analysis of the birdcage as a cultural status symbol. Why is this symbol used so consistently by luxury and fashion brands? What is the history of the birdcage through to today? What are the psychological drivers that influence the engagement with the birdcage in society today? Since the birdcage is linked with fashion, what does this suggest about women and how they are framed in societal discourse?

Personification of the City August 15

Why are we no longer in love with our Cities?

Why are we no longer in love with our cities? We personify cities, give them human characteristics.

We create our identity from where we live. Are we projecting something, of how we see ourselves, onto our cities?

The psychology of the maze July 31

The Psychology of the Maze as a Modern Symbol

    Why are we still a-maze-d by labyrinths? With a diverse range of permutations, the Maze is a symbol that has been with humanity since the pre-historic era. So pervasive is the labyrinth within human symbolic communication, it is impossible to think of a human era where it was not a deep structural metaphor […]

Are carrots natural? June 07

What is a real carrot?

What is a real carrot? About a week ago, I was speaking to a mum and the topic of shopping in supermarkets came up. It was a wide-ranging conversation and the benefits and concerns she expressed about shopping were similar to what other mums have talked about. In summary, supermarkets are convenient, good value and […]

May 29

I see my name in my soup [names: part 4]

  “I should not talk so much about myself if there were anybody else whom I knew as well.” ― Henry David Thoreau, Walden   Is everything about me? From antiquity, there was power of knowing the names of things and naming the world. The way we use names and identity are changing in society, […]

May 24

A RED HERRING [ SEEING RED: PART 4 ]

“This is your last chance. After this, there is no turning back. You take the blue pill – the story ends, you wake up in your bed and believe whatever you want to believe. You take the red pill – you stay in Wonderland, and I show you how deep the rabbit hole goes. Remember, […]